A brave new world – lessons for communications
Today’s lesson for tomorrow’s communicators The world is changing ever faster. I’m old enough to remember waiting for checks to come in the mail. I remember faxing. I remember my first email, and wondering if I’d need a desktop computer for my first job. Yet more change has occurred in the past 5 years than […]
That was then, this is now
While serving as Associate Director of my local United Way I had opportunity to work with a master of change management. In his tenure as Executive Director, he not only strengthened the structure and management of the agency, but he also poured his wisdom into many of our member agencies and he freely shared it […]
Real risk and role reversals
Communication professionals must participate in an effective risk assessment. It’s not all about operational risks any more. While we’re ready and waiting for these operational incidents to occur, we’re waiting longer and longer. Processes, regulations and technology have combined to make physical operations safer than ever before. The real risk of significant operational incidents is […]
When did I become the bad guy?
I thought we were the good guys Today’s asymmetrical reputational risk environment can be baffling to non-communicators. We all expect that justice and truth prevail, that if we do the right thing everything will be all right. Corporations try to be good public citizens. Doctors try to save lives. Airlines try to keep to their […]
Are you really ready to communicate in a crisis?
Take actions to ensure that you are really ready to communicate effectively. It’s time to take actions to ensure that you are really ready to communicate effectively. The recommendations I offer below, for greater and more focused preparation, are formed by actual experience. Each will be expanded on in future posts, but these are actions […]