Running the 39-yard Dash
It’s early spring and football fans are turned to the NFL Combine. Held annually, the Combine is an event that allows assembled NFL teams to look at players potentially turning ‘pro’. It’s where players are weighed and measured in every conceivable way; height, weight, hand size, arm length, bench press, vertical jump and other values […]
Are You Ready for Response Communication?
Probably not. Despite our best intentions, our response communication competency often atrophies due to disuse and lack of awareness. Why? Because most organizations are safely and effectively managed. Day-to-day competitive pressure, regulations and industry standards effectively reduce the probability of accidents to the point where many communicators can expect to finish their career without having […]
Get Over It
As if life isn’t hard enough, misfortune seems to lurk in the shadows, waiting for opportunity to strike. Crisis seems to bring that opportunity. It goes like this: A crisis occurs, but you’re beginning to rise to the occasion. You’re getting your feet under you and making progress towards a resolution. The goal line is […]
We ARE Home!
The importance of recovery communication Every successful response ends with two competing realities: Responders are happy to leave for home, and affected stakeholders are afraid they’re being abandoned. Communicators need to acknowledge both by providing effective recovery communication. The effectiveness of a response is best proven by it’s demobilization. Much should be made of this […]
I Want to Go Home!
What is the mission of Unified Command? Simple to define, right? Or is it as simple as ‘go home’? Here’s how USDA describes the purpose of Unified Command: “Unified Command is a team effort process, allowing all agencies with geographical or functional responsibility for an incident, to assign an Incident Commander to a Unified Command organization. The […]