Four Weddings and a Funeral

If we’re asked to give a speech at a wedding, not one of us will use the services of a public relations or marketing professional to deliver our speech for us. Imagine that you’re attending a wedding, a beautiful, impactful time. When the bride’s and groom’s families and friends gather, we all experience a mixture […]

Three Questions That Will Shape Your Strategy

There’s an adage for all responses: Incidents never happen at headquarters, and they never happen during work hours. This is patently not accurate, but it is prevalent. Your entire operation may be located next to, even around your headquarters facility, or you may hold several far flung facilities. Your operations may run nine-to-five, or around […]

Keeping Your Communication Rights

How do you maintain your voice with changing stakeholders and changing response environments? Incidents and their responses aren’t static; they grow and shrink, settle down and flare up. Each change threatens your ability to maintain a conversation with your stakeholders. An understanding of an incident’s life-cycle can help you understand how your communication process and […]

Running the 39-yard Dash

It’s early spring and football fans are turned to the NFL Combine. Held annually, the Combine is an event that allows assembled NFL teams to look at players potentially turning ‘pro’. It’s where players are weighed and measured in every conceivable way; height, weight, hand size, arm length, bench press, vertical jump and other values […]