‘A horse, a horse, my kingdom for a horse’
‘A horse, a horse, my kingdom for a horse’ is one of Shakespeare’s best known lines. The king spoke the line in Act V of the play Richard III, after losing his horse in battle. More generally the meaning of the expression is that the speaker is in great need of a particular item and […]
Endurance
Depending on where you live, you’re entering week 4 of the COVID-19 pandemic. Or week 5. Or week 6. Or week ?? We all know one thing though: It’s already gone on longer than we wish it would. Here in Washington State, we’re entering week 4 of Gov. Jay Inslee’s “Stay Home, Stay Healthy” order, […]
Hope
There is hope! The barrage of COVID-19 news pours down on us and we struggle to rise above it. Additional quarantine and the isolation it brings. Missed dinner dates. Birthdays celebrated alone. Business closures, more market drops, more layoffs and more loss. For most of us, we’re not even into the actual suffering. That will […]
Fear
What we don’t know is always worse than what we do know. Not knowing leads to doubt and fear. Doubt and fear lead to hyperbole and hysteria. And we end up making decisions based on misinformation or overreaction. We’re seeing this dynamic playing out in front of us right now, even in our own lives […]
How Do You Burst the Outrage Balloon?
Accidents are inevitable, so we prepare for them. Good communication planning includes preemptive actions to build stakeholder trust and acceptance. We work hard to make sure our neighbors and communities understand that we are trying to be good neighbors. We bank on their goodwill and make sure we’re ready to respond to the inevitable accident. […]