In a Worst Case incident, a large group of concerned stakeholders will be expecting to receive information from you directly. They want to know what is happening NOW. Not communicating directly to them impacts their opinion of your organization, the effectiveness of your response and their willingness to trust you. Not a great starting point!
Making the Best out of the Worst #5
Making the Best out of the Worst: #4
This post is the fourth ‘Lessons Learned’ from my experiences in several Worst Case Drills (WCDs) held in 2024. Each ‘Lessons Learned’ focuses on a specific issue revealed in the WCDs that affects communicators’ ability to communicate in a crisis. I plan on posting ome each week over the next several weeks. Feel free to […]
Making the Best out of the Worst: #2
The greatest of all drills is the Worst Case Drill (WCD). A WCD simulates a worst case incident to fully test an operator’s response capability. Participating in a WCD allows oil handling operations to gain a greater understanding of the strengths and weaknesses of their oil spill contingency plans, equipment, and procedures. Since communicators usually […]
Put the pieces of your exercise program together
Have you been able to put the pieces of your exercise program together? Is your organization’s exercise program preparing you for stakeholder communication in a crisis? Do you feel that your communication structure is adequately tested? Exercise planners often don’t recognize the importance of effective stakeholder communication. This bias is evidenced in how often the […]