Gerald Baron

Hiring Marc to help start and manage PIER was one of the best decisions I ever made. As the first employee of this startup in late 1999, Marc was directly involved in all aspects of building, marketing and supporting one of the earliest ever cloud-based business products. PIER went on to become the global leader in communication management technologies.

Marc is very bright, very quick witted (given to punning!), and fun to be with. His dedication to his customers, anticipating their needs and exceeding their expectations is unmatched. The loyalty he demonstrates is routinely returned by his clients. Because of his 20+ years experience in dealing directly with the communication leaders of numerous global companies and federal, state and regional government jurisdictions and agencies, Marc has become a true thought-leader in the areas of emergency communication, crisis communication and reputation management.

His role with his clients goes far beyond assisting them with the complex technologies needed to inform and engage the media, stakeholders and the public. He is a top-notch strategic advisor, helping these leaders and their teams to come to grips with the realities of what I call the “black hat” world, where fast and direct communication is essential.

One passion that Marc demonstrates over and over is providing leadership in the thinking of employees and organizational change needed to adequately prepare organizations to respond effectively when the world’s attention falls on them. Those clients fortunate enough to engage Marc will find in-depth expertise and a real commitment to their success in the ever-challenging world of crisis communication.

Gerald Baron, CEO & Founder, Agincourt Strategies, LLC

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